Companies / martech

Optimizely

optimizely.comStatus page: status.optimizely.comNow: operational since 2026-10-17
550incidents since 2014-11-10
132major or critical
24in the last 90 days
0silently edited or deleted

Recent notable changes

When (UTC)ChangeKind
Major incident: Elevated GraphQL API errors and delayed data ingestion in ODP – US region
Optimizely reported a major ODP US incident between 15:05 and 16:10 UTC on October 13, 2026: elevated GraphQL API errors and delayed ingestion. Most GraphQL requests failed; ingestion lagged up to about 65 minutes, with all accepted delayed data processed by 16:10 UTC. Recorded start/resolution: 2026-10-13 18:10 UTC; computed duration: 0 min.
Major incident
Major incident: CMP: Data Not Loading in Plan, Resources, Library, and Other Modules (GCP Stack)
Optimizely reported a major CMP outage affecting a subset of GCP-stack customers: data failed to load in Plan, Resources, Library, and other modules. The incident started at 2026-09-20 11:24 UTC and was resolved at 2026-09-20 13:08 UTC, lasting 1 h 43 min. A fix was implemented at 11:51 UTC; no cause was stated.
Major incident
Major incident: SSL trust issue causing login failures across multiple DXP environments
Optimizely reported a major SSL trust outage affecting DXP environments in Australia East and East US, preventing affected customers from logging into the CMS management interface or creating/editing content. It lasted 7 h 18 min, from 2026-09-02 08:05 UTC to 2026-09-02 15:23 UTC; Optimizely implemented a fix and confirmed normal service.
Major incident
Critical incident: CMP and DAM are inaccessible
Optimizely reported a critical CMP and DAM outage affecting all users, starting 2026-09-02 05:00 UTC and resolved at 2026-09-02 07:49 UTC, lasting 2 h 48 min. A fix was implemented by 06:44 UTC, when both products were reported accessible; sustained stability was confirmed at closure. The root cause was identified but not disclosed.
Major incident
Major incident: Netspring outage
Optimizely Analytics (Netspring) experienced a major outage affecting Netspring customers only, starting 2026-08-03 02:30 UTC and resolved at 2026-08-03 16:04 UTC, lasting 13 h 33 min. Optimizely reported identifying the underlying cause without disclosing details and confirmed service was restored to normal operation.
Major incident
Major incident: CMP: Modules are not loading in the platform
Optimizely reported a major CMP outage: the Home Page, Plan module, and Requests module failed to load for some customers. It started at 2026-07-31 17:53 UTC and was resolved at 2026-07-31 20:10 UTC, lasting 2 h 17 min. A fix was implemented; no cause was stated.
Major incident
Major incident: Login results in 429 error
Optimizely reported a major outage in which login returned 429 errors, affecting access to some products through Optimizely Identity. It started at 2026-07-23 15:26 UTC and was resolved at 2026-07-23 18:41 UTC, lasting 3 h 15 min; Optimizely attributed it to a disruption with its identity provider, Okta.
Major incident
Major incident: Campaign user interface partially unavailable
Optimizely reported a major partial outage of Campaign’s graphical interfaces for managing campaigns and content, including the EMEA Region interface, affecting only some users. It started at 2026-07-17 16:59 UTC and was marked resolved at 2026-07-17 17:17 UTC; the computed duration was 17 min. The vendor identified the affected component and resolved the problem.
Major incident
Major incident: Email Campaign Delivery Drops — NA RegionMajor incident
Major incident: CMP: Modules are inaccessibleMajor incident

Full Optimizely change timeline, with diffs →

Status incident history

Optimizely status incidents per year
020406080100120↑ incidents201420152016201720182019202020212022202320242025202622938222828353627387812960
Grey: all non-maintenance incidents. Orange: major or critical. Years before Oct 2026 come from the vendor’s own status history.
Data table
YearIncidentsMajor/critical
201420
2015290
2016388
2017220
2018285
2019283
20203510
2021364
2022275
20233811
20247823
202512948
20266015
Incidents per month, last 36 months
By impact as reported by the vendor. Maintenance excluded.
Data table
MonthImpactIncidents
2023-10major2
2023-10minor1
2023-11major2
2023-11minor6
2023-12major1
2023-12minor4
2023-12none1
2024-01major5
2024-01minor4
2024-02minor3
2024-03major1
2024-03minor5
2024-03none2
2024-04major4
2024-04minor5
2024-04none2
2024-05major1
2024-05minor6
2024-05none1
2024-06critical1
2024-06major1
2024-06minor2
2024-07critical1
2024-07major2
2024-07minor3
2024-07none2
2024-08critical1
2024-08minor2
2024-08none2
2024-09major2
2024-09minor6
2024-10major3
2024-10minor4
2024-10none1
2024-11major1
2024-11none1
2024-12minor3
2024-12none1
2025-01minor8
2025-02critical3
2025-02major2
2025-02minor4
2025-02none1
2025-03critical1
2025-03major4
2025-03minor4
2025-04major1
2025-04minor7
2025-04none1
2025-05critical1
2025-05major5
2025-05minor7
2025-05none1
2025-06major4
2025-06minor4
2025-06none1
2025-07major4
2025-07minor7
2025-07none1
2025-08critical1
2025-08major2
2025-08minor6
2025-09major6
2025-09minor4
2025-09none1
2025-10critical2
2025-10major5
2025-10minor9
2025-10none2
2025-11major4
2025-11minor6
2025-11none1
2025-12critical1
2025-12major2
2025-12minor6
2026-01minor5
2026-02major1
2026-02minor2
2026-03minor6
2026-03none1
2026-04minor2
2026-05critical1
2026-05major1
2026-05minor2
2026-06major4
2026-06minor6
2026-06none2
2026-07major3
2026-07minor4
2026-07none1
2026-08major1
2026-08minor6
2026-09critical1
2026-09major2
2026-09minor4
2026-09none1
2026-10major1
2026-10minor3

Silent edits

No silent edits or deletions detected for Optimizely yet. We compare every 10-minute snapshot of each incident.

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Pricing, trust and legal pages

Page snapshot history
PricingPrivacy policyTrust / security26Jul2Aug91623306Sep1320274Oct11182026-10-17 Pricing: baseline2026-10-17 Pricing: baseline2026-10-17 Privacy policy: baseline2026-10-17 Trust / security: baseline
One dot per archived version. Grey = first archived (baseline), orange = text changed.
Data table
DatePageChange
2026-10-17Pricingbaseline
2026-10-17Pricingbaseline
2026-10-17Privacy policybaseline
2026-10-17Trust / securitybaseline
PageURLVersionsLast changedLast fetched OKHistory
Privacy policyoptimizely.com/privacy12026-10-172026-10-17none yet
Pricingpartialoptimizely.com/pricing22026-10-172026-10-17none yet
Trust / securitywww.optimizely.com/trust-center/security12026-10-172026-10-17none yet

No changes since the first snapshot. Each change links to its diff: the changed passages with a few words of context, never a full copy of the page.

Incident timeline

Latest 100 of 550 incidents. Full list: last 90 days · JSON · Markdown

Started (UTC)IncidentImpactDuration
Degraded Snippet Publishing Performanceminor3.1 h
Elevated GraphQL API errors and delayed data ingestion in ODP – US regionmajor0 min
Content Graph Performance Degradationminor17 min
Data processing delays in EMEAminor0 min
Optimizely Graph - All region's production clusters experienced failed stored queriesnone4.2 h
Optimizely Graph - USEA production clusters experiencing intermittent availability issuesminor2.9 h
CMP: Data Not Loading in Plan, Resources, Library, and Other Modules (GCP Stack)major1.7 h
Optimizely Identity is redirecting users to the wrong SSO login page.minor4 min
Delay of E-Mails Submitted via SMTP APIminor23 min
CMP Analytics Data Not Displayingminor22 h
SSL trust issue causing login failures across multiple DXP environmentsmajor7.3 h
CMP and DAM are inaccessiblecritical2.8 h
Service degradation due to network connectivity issue in Southeast Asiaminor2.4 h
CMP: Assets are missing from DAM post uploadminor4.2 h
DXP - Multiple environments returning error 503 - Affecting only Non-production environmentsminor6.0 h
CMP: PDF File Preview Generation Unavailableminor5.4 h
Performance degration for image delivering, tracking and online versionminor1.4 h
Campaign: Degraded performance for sending emailsminor4.3 h
Netspring outagemajor14 h
CMP: Modules are not loading in the platformmajor2.3 h
ODP and OCP Availabilitynone1.2 h
Login results in 429 errormajor3.3 h
Digital Experience Platform (DXP) West USminor5.4 h
Content Recommendations - Degraded performance in North America regionminor2.6 h
Campaign user interface partially unavailablemajor17 min
CMP: DAM assets are not generating thumbnails or processing downloads (GCP stack)minor1.8 h
Search and Navigation US West - Degraded service performanceminor2.0 h
ODP EU region - Data Ingest service is partially degradedminor4.9 h
Delayed Data Processing in NA Regionminor24 h
Data Processing Delays in NAminor3 d
Increased error rate in application and REST APIsnone0 min
Email Campaign Delivery Drops — NA Regionmajor3 d
CMP: Task Creation Failureminor4.9 h
CMP: Modules are inaccessiblemajor1.8 h
DXP Management Portal & Configured Commerce - Site Management Degradation in PaaS Portal & Mission Controlminor50 min
CMP: Modules are inaccessiblemajor7.5 h
OCP Job Scheduler Failure due to Internal Certificate Expirynone-7234 min
DAM Asset Renditions Unavailable (GCP)minor5.3 h
Investigating – Content Recommendation Service Degradation in EMEA regionmajor4.6 h
Flags permission issue.critical1.8 h
CMP: Some Home Page Sections & Requests Module Displaying No Datamajor1.6 h
Optimizely Graph - One of our USEA production clusters have intermittent availability issuesminor14 h
Cloudflare outage causing service disruptionminor42 min
Content Recommendations - Intermittent Dashboard Issues in APAC regionminor1.7 h
Experiment Publishing Delayminor1.3 h
Optimizely Data Platform - APIs - APAC Regionminor13 h
Events Export APIminor2.7 h
CMP and DAM: Image loading and uploads not working due to Cloudflare outageminor9.3 h
DXP Sweden Central - Partial availability issueminor2.1 h
Search and Navigation US West - Unstable service performanceminor3.3 h
Search and Navigation US West - Performance issuesnone0 min
Increased error rate when updated Shared or Variation Code with long custom code solutionsminor1.3 h
Asset Visibility Issues in CMP DAMminor12 h
Optimizely Graph - One of our EMEA production clusters have intermittent availability issuesmajor1.8 h
Search & Navigation Incident - Intermittent failed request for US East clusterminor4.9 h
CMP: Task Creation And Accessibility Failureminor5.6 h
Delayed delivery of some emails (affected domains: gmail.com and gmx.de)minor7.7 h
CMS Saas (Headless) - Intermittent deployment errorsminor7.4 h
CMP: CMP DAM Asset and Folder Visibilityminor24 h
Content Marketing Platform (CMP) Library: Asset Visibility in CMP DAMminor46 h
Brief service interruption due to network availabilityminor2.3 h
Optimizely Data Platform - Degraded data processing in EMEA regionminor17 h
CMP Library: Uploaded assets hidden following a page refreshminor20 h
Search & Navigation Incident - North Europe regionminor31 h
SaaS CMS experiencing degraded performanceminor33 h
ODP Event ingestion down in UScritical37 min
nuget.optimizely.com is unavailablemajor1.3 h
Cloudflare experiences global Dashboard and Cloudflare API service issues affecting Optimizely servicesmajor45 min
Search & Navigation - Intermittent disturbance for a subset of US East INTE, PREP environmentsminor6.8 h
Issue impacting Content Manager for CMS SaaSminor5.8 h
Performance issue with CMS Saas in all regionsminor4 d
Increased Error Rate While Viewing Web Experimentation Project Listingmajor30 h
CMP Library: Video Transcoding Is Temporarily Unavailable For AWS-Hosted Environmentsminor26 d
Cloudflare Global Network experiencing issuesmajor7.0 h
Search & Navigation - EMEA09 increased response timeminor19 h
DXP Management Portal deployment issuesminor10 h
Optimizely Data Platform - Identity resolution - EMEAmajor14 d
Feature Experimentation - Invalid Patch Request error when trying to update running Flagsminor27 min
Optimizely Data Platform - EMEA Regionmajor10 h
Licensing Server Degredationnone0 min
Cloud Services Outagemajor7.3 h
Content Recommendations - Performance Degradedminor2.6 h
DXP - Deployment Failuresmajor3 d
Intermittent Availability with Cloud license portalnone1.5 h
Optimizely Data Platform - APIs - NA Regionminor3 d
Search and Navigation issue with FIND EMEA09none5.4 h
Platform Health Event in US-West Regionminor6.3 h
Optimizely Data Platform & Optimizely Connect Platform - Data ingestion, export and campaigns issues - NA regionminor27 h
Content Marketing Platform returning 503critical3.4 h
Optimizely Data Platform - Data processing outage - EMEA Regionmajor4.0 h
Issue with Cloud license portalmajor2.3 h
Optimizely NuGet Site Unavailabilitymajor3.5 h
Search & Navigation - USEA01 Intermittent Performance Issueminor1.7 h
Cloud Platform Management - Limited Capabilitiesminor2.2 h
Search and Navigation US East Region - Intermittent performance issuesminor48 min
Content Marketing Platform (CMP)critical3.9 h
Search & Navigation Incident - Intermittent Slow Performance for EMEA25minor11 h
Search & Navigation Incident - Intermittent failed request for EMEA25minor1.5 h
Opal outage due to Google Gemini availability issuemajor26 min
Search and Navigation - Intermittent failed request for US East clusterminor5.8 h