Twilio: Link Shortening Redirect Errors on Branded Domains
Affected components: PROGRAMMABLE MESSAGING - SMSSMS
Timeline of updates
- investigating
We are aware of intermittent HTTP 400 errors affecting redirects for shortened links on some branded short domains. Customers may find that shortened URLs do not redirect when accessed in any browser. Our team is actively investigating and rolling out a fix. We will provide another update as soon as more information becomes available.
- investigating
We are aware of intermittent HTTP 400 errors affecting redirects for shortened links on some branded short domains. Customers may find that shortened URLs do not redirect when accessed in any browser. Our team is actively investigating and rolling out a fix. We will provide another update in one hour or as soon as more information becomes available.
- monitoring
Our engineers have implemented a fix and are monitoring system performance. We will provide another update in 30 minutes or as soon as more information becomes available.
- resolved
Our engineers have monitored the fix and confirmed the issue with shortened links on some branded short domains has been resolved. All services are now operating normally at this time.
Changes Rewindex caught on this incident
- Incident updated: Link Shortening Redirect Errors on Branded Domains
- Incident updated: Link Shortening Redirect Errors on Branded Domains
Archive proof
Rewindex commits each version of an incident it captures to a daily checkpoint, chains it to the day before, and has the checkpoint timestamped by FreeTSA and DigiCert. That proves these records existed by then and have not been changed since, by anyone, Rewindex included.
How the archive is checked, and what it cannot prove.
First version captured
In the 2026-10-28 checkpoint, timestamped by FreeTSA and DigiCert on . Record hash
a1319e7856de92cb…Version 2 captured
In the 2026-10-29 checkpoint, timestamped by FreeTSA and DigiCert on . Record hash
db96bce07f8a7ffc…Version 3 captured
In the 2026-10-29 checkpoint, timestamped by FreeTSA and DigiCert on . Record hash
c28da1ac6efbb333…
Impact, status and times are the vendor’s own, as last archived. View on status.twilio.com (opens in new tab).
Cite this
Status incident (vendor impact label: minor) posted by Twilio, started 2026-10-28 23:44 UTC, resolved after 51 min, 4 update(s); edited after publishing.
- Title
- Link Shortening Redirect Errors on Branded Domains
- Vendor
- Twilio
- Date
- URL
- https://rewindex.com/company/twilio/incidents/9zqqhk0bwf0f
Twilio profileRecent Twilio incidentsAll outages on October 28, 2026Twilio in October 2026MarkdownJSON