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Segment: (US West 2) Partial degradation of Linked Audiences, Linked Events, Reverse ETL, and Profile Sync due to external Snowflake Outage
Segment reported major degradation in US West 2 affecting Linked Audiences, Linked Events, Reverse ETL, and Profile Sync; syncs and data processing could fail due to an upstream Snowflake outage. It started at 2026-06-22 22:14 UTC and resolved at 2026-06-23 00:22 UTC, lasting 2 h 7 min. Functionality recovered after Snowflake’s outage resolved; no customer action was required.
Machine-written from the archived incident (Sol). Check the timeline before relying on it.
Affected components: Linked Audiences - Linked Audiences (US)Linked Audiences (US)Reverse ETL - Reverse ETL (US)Reverse ETL (US)Warehouse Destinations (US)Warehouses - Warehouse Destinations (US)Linked Events - Linked Events (US)Linked Events (US)
Timeline of updates
- identified
An ongoing upstream outage with Snowflake is causing degraded performance for Segment products that rely on customer data warehouses. - Impacted Products: Linked Audiences, Linked Events, Reverse ETL, and Profile Sync. - Current Status: Syncs and data processing may be failing. - Action Required: None. Data workflows will resume automatically once Snowflake capabilities are restored. - More Info: Monitor real-time infrastructure updates directly on the Snowflake Status Page: https://status.snowflake.com/
- resolved
Snowflake outage has resolved and consequently impacted functionalities across segment have recovered as well.
Rewindex changes for this incident
- Major incident: (US West 2) Partial degradation of Linked Audiences, Linked Events, Reverse ETL, and Profile Sync due to external Snowflake Outage 2026-06-22 22:14 UTC
Impact, status and times are the vendor’s own, as last archived. View on stspg.io (opens in new tab). Segment profile · Recent Segment incidents · Markdown · JSON