Companies / Fivetran / deprecations
Fivetran deprecations & changes
Data via Viz Canary (opens in new tab) (Fivetran on Viz Canary (opens in new tab)), which tracks pricing, licensing and support-lifecycle changes for data and BI tools. Dates are the vendor’s announced effective dates.
Upcoming
Nothing upcoming for Fivetran.
Past
AcquisitionFivetran and dbt Labs complete their merger
Fivetran and dbt Labs completed their all-stock merger, originally announced October 13, 2025, now operating as Fivetran + dbt Labs.
Merger completed June 1, 2026; the transaction was all-stock and operates as Fivetran + dbt Labs.
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Packaging changeCensus becomes Fivetran Activations, billed on MAR
Activations is billed on inserted, updated and deleted data measured in MAR, with cost per MAR decreasing on each activation's consumption curve.
Available as of February 1, 2026; usage measured in MAR, with per-MAR cost decreasing as usage rises.
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Price increaseFivetran adds a $5 minimum per connection (1 to 1M MAR)
A $5 minimum base charge applies to standard connections generating between 1 and 1 million MAR per month, starting January 1, 2026 for PAYG.
? → $5 minimum per connection per month
PAYG accounts from January 1, 2026; annual contracts only once renewed. Does not apply to Free plan.
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Billing changeFivetran deletes now count toward paid MAR
Inserts, updates and deletes all count toward paid MAR; previously deletes did not contribute to paid MAR.
PAYG from January 1, 2026. Annual contracts signed after March 1, 2025 at renewal; annual contracts signed before March 1, 2025 unchanged under pre-March 2025 rules.
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Billing changeFivetran now bills history-mode repeated updates as paid MAR
Repeated updates tracked in history mode now count toward paid MAR; soft delete and live modes are alternatives.
PAYG from January 1, 2026; annual contracts signed after March 1, 2025 at renewal; older annual contracts already under pre-March 2025 rules.
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AcquisitionFivetran acquires Tobiko Data (SQLMesh, SQLGlot)
Fivetran announced it has acquired Tobiko Data, the open source company behind SQLMesh and SQLGlot, adding transformation capabilities to its platform.
Press release states Fivetran has acquired Tobiko Data; no separate closing date given, so the announcement date is used.
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AcquisitionFivetran signs agreement to acquire Census (reverse ETL)
Fivetran announced a signed agreement to acquire Census, funded by cash and equity; terms were not disclosed and closing is pending.
Announced as signed; completion is subject to customary closing conditions and no closing date is stated.
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Price increaseFivetran moves MAR volume tiering from account to connection level
MAR volume tiering is applied per connection instead of per account from March 1, 2025, raising costs for accounts with many equal-sized connections.
Applied from March 1, 2025 for PAYG; annual contracts at renewal after March 1, 2025. Each connection gets its own volume-discount curve, which raises costs for many small connections.
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