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Changes / Salesforce / Salesforce Data Cloud Feature Disruption: Customer360 Audiences

Salesforce: Major incident: Salesforce Data Cloud Feature Disruption: Customer360 Audiences

Summary

Summary pending. The diff below shows exactly what changed.

Major incidentLabel: outage (model (Jev), 97%)Changed Detected Source: status.salesforce.com (opens in new tab)

Incident page: full timeline of updates →

What changed

AddedTitle#1
Before: not present
After: Salesforce Data Cloud Feature Disruption: Customer360 Audiences
AddedImpact#2
Before: not present
After: major
AddedStatus#3
Before: not present
After: resolved
AddedStart time#4
Before: not present
After: 2025-12-05 00:00 UTC
AddedResolved time#5
Before: not present
After: 2025-12-05 18:48 UTC
AddedAffected components#6
Before: not present
After: 382 instances, Customer360 Audiences
AddedUpdateupdate#7
Before: not present
After: We are investigating a feature disruption impacting Data Cloud. Customers are experiencing failed data streams. Multiple teams have been engaged and are investigating the issue. We’ll provide an update in 30 minutes or sooner if additional information becomes available.
AddedUpdateupdate#8
Before: not present
After: Investigations have highlighted that the impact radius is broader than initially understood. We have updated the posting to reflect the additional instances experiencing impact, and customers in these instances will receive communications related to this incident going forward.
AddedUpdateupdate#9
Before: not present
After: To help stabilize service, we have proactively restarted a key component of the system. Early indicators show improvement, and we are continuing to monitor closely. Our engineering teams are reviewing logs and trace data, including a recurring timeout pattern, to identify the trigger and prevent reoccurrence. We’ll provide an update in 30 minutes or sooner if additional information becomes available.
AddedUpdateupdate#10
Before: not present
After: Following the restart, system performance has improved; however, some areas are still recovering. Our engineering teams are actively investigating the remaining impact, which may require manual recovery for certain workloads. We continue to monitor system health closely and are working toward full restoration. We’ll provide an update in 60 minutes or sooner if additional information becomes available.
AddedUpdateupdate#11
Before: not present
After: As of 18:48 UTC, data stream connectivity has been restored. Health monitoring indicated that the restarts and additional capacity successfully mitigated the issue. Customers should no longer see any issues with data stream connectivity. We will fully investigate the incident, confirming the technical trigger, the underlying cause, and preventive action to avoid a repeat in the future. We apologize for how you and your business may have been affected by this incident.

First version of this incident archived by Rewindex. View the live incident (opens in new tab).

History of this incident

When (UTC)ChangeKind
Major incident: Salesforce Data Cloud Feature Disruption: Customer360 Audiences (this change)Major incident

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