# Shopify: Unexpected Problem - traffic and campaign Attribution data for some orders

> Shopify status incident “Unexpected Problem - traffic and campaign Attribution data for some orders” on 2016-08-25: impact none (vendor’s label), 14 d, 1 update(s). Archived by Rewindex.

Canonical: https://rewindex.com/company/shopify/incidents/8760v2gfw5zh
Last updated: 2016-09-08T19:49:00Z

- Impact (vendor’s label): none
- Status: resolved
- Started: 2016-08-25 19:48 UTC · Resolved: 2016-09-08 19:49 UTC · Duration: 14 d
- Updates: 1
- [Vendor status page: https://www.shopifystatus.com/incidents/8760v2gfw5zh](https://www.shopifystatus.com/incidents/8760v2gfw5zh)
- [Company: Shopify](https://rewindex.com/company/shopify.md)

## Timeline of updates

- **resolved** 2016-09-08 19:49 UTC: From August 18 to September 8, the traffic referrer source and/or UTM campaign data for approximately 4% of online store orders was incorrectly captured. Affected orders report as coming from direct traffic sources, or may be missing campaign attribution. Only the traffic attribution data was impacted, other order data was not affected.

_From the vendor’s published history: only the final update text is available for incidents before Rewindex began polling this page._

## Cite this

Status incident (vendor impact label: none) posted by Shopify, started 2016-08-25 19:48 UTC, resolved after 14 d, 1 update(s).

- Canonical URL: https://rewindex.com/company/shopify/incidents/8760v2gfw5zh
- Citation: Shopify, “Unexpected Problem - traffic and campaign Attribution data for some orders” (2016-08-25 19:48 UTC). Archived by Rewindex: https://rewindex.com/company/shopify/incidents/8760v2gfw5zh (CC BY 4.0).
- Markdown link: `[Shopify: Unexpected Problem - traffic and campaign Attribution data for some orders (2016-08-25)](https://rewindex.com/company/shopify/incidents/8760v2gfw5zh)`


---
Canonical: https://rewindex.com/company/shopify/incidents/8760v2gfw5zh · Markdown: https://rewindex.com/company/shopify/incidents/8760v2gfw5zh.md · JSON: https://rewindex.com/api/v1/companies/shopify/incidents/8760v2gfw5zh · Data licensed CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/) · Generated 2026-11-04T15:28:56.242Z