# Braze: Gmail consumers experiencing banners indicating missing spam checks

> Braze status incident “Gmail consumers experiencing banners indicating missing spam checks” on 2026-01-24: impact none (vendor’s label), 7.5 h, 2 update(s). Archived by Rewindex.

Canonical: https://rewindex.com/company/braze/incidents/qp3dq7pgqfmx
Last updated: 2026-01-25T01:59:04Z

- Impact (vendor’s label): none
- Status: resolved
- Started: 2026-01-24 18:27 UTC · Resolved: 2026-01-25 01:59 UTC · Duration: 7.5 h
- Updates: 2 · Affected components: Email, Global Messaging Channels - Email
- [Vendor status page: https://stspg.io/f9m7mwkm5wvg](https://stspg.io/f9m7mwkm5wvg)
- [Company: Braze](https://rewindex.com/company/braze.md)

## Timeline of updates

- **monitoring** 2026-01-24 18:27 UTC: Braze is aware of an active incident with Google that is impacting how emails are delivered and filtered in Gmail. Emails that should normally land in the Promotion Tab are being sent to the Primary Tab. In addition, Gmail users might see banners indicating that spam checks are missing. Gmail is actively working on correcting this issue.  More details about Gmail’s active incident can be found here: https://www.google.com/appsstatus/dashboard/incidents/NNnDkY9CJ36annsfytjQ Impact on Braze customers: This could lead to an increase in Spam complaints or Unsubscribes from recent emails delivered to Gmail, depending on consumer reaction. The Braze product continues to operate as expected. We will continue to monitor this incident and share an update as soon as one is available.
- **resolved** 2026-01-25 01:59 UTC: As of 8:28 PM EST, Google has resolved the issue. We recommend continuing to monitor Gmail’s status page for Google’s final incident analysis and to use Braze’s Deliverability Center while following email-sending best practices.

## Cite this

Status incident (vendor impact label: none) posted by Braze, started 2026-01-24 18:27 UTC, resolved after 7.5 h, 2 update(s).

- Canonical URL: https://rewindex.com/company/braze/incidents/qp3dq7pgqfmx
- Citation: Braze, “Gmail consumers experiencing banners indicating missing spam checks” (2026-01-24 18:27 UTC). Archived by Rewindex: https://rewindex.com/company/braze/incidents/qp3dq7pgqfmx (CC BY 4.0).
- Markdown link: `[Braze: Gmail consumers experiencing banners indicating missing spam checks (2026-01-24)](https://rewindex.com/company/braze/incidents/qp3dq7pgqfmx)`


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Canonical: https://rewindex.com/company/braze/incidents/qp3dq7pgqfmx · Markdown: https://rewindex.com/company/braze/incidents/qp3dq7pgqfmx.md · JSON: https://rewindex.com/api/v1/companies/braze/incidents/qp3dq7pgqfmx · Data licensed CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/) · Generated 2026-11-04T12:54:22.130Z