# Klaviyo: Pricing page changed: wording only

> Klaviyo mostly reorganized pricing-page navigation and marketing copy, adding an “Agent-first B2C CRM” menu and a highlight describing Composer as out of preview. No pricing, plan entitlement or limit changes are shown, so the update does not establish a change to customers’ subscriptions.

Canonical: https://rewindex.com/change/p12014
Last updated: 2026-10-31T08:44:36Z

**Summary:** Klaviyo mostly reorganized pricing-page navigation and marketing copy, adding an “Agent-first B2C CRM” menu and a highlight describing Composer as out of preview. No pricing, plan entitlement or limit changes are shown, so the update does not establish a change to customers’ subscriptions. _(machine-written, sol)_
- Kind: Pricing · Label: Wording only (model (Jev))
- Changed: 2026-10-31 08:44 UTC · Detected: 2026-10-31 08:44 UTC
- [Source: https://klaviyo.com/pricing](https://klaviyo.com/pricing)
- [Company: Klaviyo](https://rewindex.com/company/klaviyo.md)
- Versions: before page\_version:5334 → after page\_version:12014
- Change 3 of 7 for this page

## What changed

**1. Changed**

```diff
  …with Email & SMS Skip to main content
- Platform Overview The B2C CRM Discover how the Klaviyo CRM, built for your business, can help you create lasting customer relationships.
+ Products The Agent-first B2C CRM Composer (Marketing Agent) Customer Agent Explore the full platform Marketing Email SMS RCS for Business WhatsApp Social Mobile app Customer Hub Composer (Marketing Agent) Featured Reviews Campaigns Flows Segmentation Forms Service Customer Agent Helpdesk FEATURED Agent builder APIs & connectors Auto-training Guardrails Data & personalization Klaviyo Data Platform Advanced Data Platform Personalization FEATURED Unified profile management Multi-account management Predictive insights Organizations Apps & Integrations Explore apps Integrate with 400+
  apps to seamlessly connect all of your data…
```

**2. Removed**

```diff
  …Marketing Klaviyo Service Klaviyo Analytics Klaviyo Data Platform
- CHANNELS Omnichannel marketing AI, data, and channels working as one
  Email marketing SMS marketing RCS for Business Mobile…
```

**3. Removed**

```diff
  …Business Mobile app marketing WhatsApp marketing Social marketing
- TOP PRODUCTS + FEATURES Composer
  Customer Agent Customer Hub Helpdesk Personalization Advanced Klaviyo…
```

**4. Removed**

```diff
  …Customer Hub Helpdesk Personalization Advanced Klaviyo Data Platform
- Segmentation Reviews Email templates KLAVIYO FOR Retail + ecommerce Restaurant marketing Wellness Enterprise Partners Developers SPOTLIGHT The Klaviyo omniverse One platform. Every channel. Real results. Composer Audit and create flows + campaigns from a prompt Customer Agent Support + sell with AI powered by your data New features Get more personal on more channels. K:BOS Recap Here’s what happened at K:BOS 2026 Apps & Integrations KLAVIYO APP MARKETPLACE Explore apps Integrate with 350+
  apps to seamlessly connect all of your data…
```

**5. Changed**

```diff
  …to seamlessly connect all of your data to
- Klaviyo
+ Klaviyo. View top apps and integrations Popular integrations
  Integration benefits Our apps make it simple to…
```

**6. Changed**

```diff
  …make it simple to integrate your entire tech
- stack
+ stack. Browse by category
  Advertising Shipping Point of sale Loyalty Subscription Developers…
```

**7. Changed**

```diff
  …Klaviyo's APIs. Getting started Developer guides API docs
- Resources The Resource Hub Your all-in-one success center with answers, resources, and community to keep you growing Help Center Academy Community Developers Support Support overview Onboarding and support resources to get the most out of Klaviyo Professional services Enterprise and professional support packages and services Partner directory Explore partners to work with Discover more Case studies Learn from customers who have grown with Klaviyo Blog Industry news and growth strategies Guides and reports Best practices, strategic guidance, and benchmark reports Events Join us at our flagship conference K:BOS and other events throughout the year Trust center Trust and security information Free Tools Flow templates library AI prompt library Email marketing templates 2026 Marketing
+ Developer docs Build an integration Featured Featured integration Muse Ask Muse about your campaigns, flows, and revenue, then have it draft and schedule your next send with your approval. See the app What’s New Highlights View all updates Composer takes on more of the work Out of preview, Composer can answer harder questions across your data, run analyses and audits on a schedule, and turn the workflows that work into reusable skills. Every agent you use, now fluent in your data Ask Composer, Claude, ChatGPT, or any agent on MCP. Every time you ask the same question, you’ll get the same answer—and it shows its work in the thinking stream. Put a revenue number on social New metrics for your social media activity show the revenue and orders tied to Instagram comments, DMs, tags, and Auto Reply subscribes. Recent updates Brand Styles in Forms Signatures for Outbound Email Replies in Helpdesk Onsite Previews in Forms Klaviyo now available in Japanese Build Customer Agent with Composer Product update Klaviyo is going headless Run Klaviyo behind any front end, on the same customer profile. See what’s new Solutions By industry Ecommerce Retail Hospitality & restaurants Fitness & wellness …
  calendar Email subject line generator Email & SMS…
```

**8. Removed**

```diff
  …Marketing Klaviyo Service Klaviyo Analytics Klaviyo Data Platform
- CHANNELS Omnichannel marketing AI, data, and channels working as one
  Email marketing SMS marketing RCS for Business Mobile…
```

**9. Removed**

```diff
  …Business Mobile app marketing WhatsApp marketing Social marketing
- TOP PRODUCTS + FEATURES Composer
  Customer Agent Customer Hub Helpdesk Personalization Advanced Klaviyo…
```

**10. Removed**

```diff
  …Customer Hub Helpdesk Personalization Advanced Klaviyo Data Platform
- Segmentation Reviews Email templates KLAVIYO FOR Retail + ecommerce Restaurant marketing Wellness Enterprise Partners Developers SPOTLIGHT The Klaviyo omniverse One platform. Every channel. Real results. Composer Audit and create flows + campaigns from a prompt Customer Agent Support + sell with AI powered by your data New features Get more personal on more channels. K:BOS Recap Here’s what happened at K:BOS 2026 Apps & Integrations KLAVIYO APP MARKETPLACE Explore apps Integrate with 350+
  apps to seamlessly connect all of your data…
```

**11. Changed**

```diff
  …subject line generator Email & SMS ROI calculator
- K:BOS 2026 See highlights from the B2C event of the year What’s New Pricing
+ Featured Black Friday is coming Your 2026 BFCM hub Benchmarks, templates and playbooks to prepare for the biggest season in B2C. Visit the hub Pricing More Apps & Integrations Resources
  United States - EN Deutschland - DE Australia…
```

**12. Removed**

```diff
  …to seamlessly connect all of your data to
- Klaviyo
  Integration benefits Our apps make it simple to…
```

**13. Removed**

```diff
  …make it simple to integrate your entire tech
- stack
  Advertising Shipping Point of sale Loyalty Subscription View…
```

**14. Changed**

```diff
  …IT Log in Sign up Get a demo
- Platform Overview The B2C CRM Discover how the Klaviyo CRM, built for your business, can help you create lasting customer relationships.
+ Products Apps & Integrations What’s New Solutions Resources
  Pricing Search United States - EN United States…
```

**15. Removed**

```diff
  …Klaviyo’s APIs Getting started Developer guides API docs
- Resources The Resource Hub Your all-in-one success center with answers, resources, and community to keep you growing Help Center Academy Community Developers Support Support overview Onboarding and support resources to get the most out of Klaviyo Professional services Enterprise and professional support packages and services Partner directory Explore partners to work with Discover more Case studies Learn from customers who have grown with Klaviyo Blog Industry news and growth strategies Guides and reports Best practices, strategic guidance, and benchmark reports Events Join us at our flagship conference K:BOS and other events throughout the year Trust center Trust and security information Free Tools Flow templates library AI prompt library Email marketing templates 2026 Marketing
  calendar Email subject line generator Email & SMS…
```

**16. Removed**

```diff
  …subject line generator Email & SMS ROI calculator
- K:BOS 2026 See highlights from the B2C event of the year What’s New
  Pricing Search United States - EN United States…
```

**17. Changed**

```diff
  …(Magento) Salesforce Commerce Cloud Wix Claude ChatGPT All
- 350+
+ 400+
  apps & integrations Compare Klaviyo Klaviyo alternatives Klaviyo…
```

**18. Added**

```diff
  …vs Brevo Klaviyo vs Salesforce Marketing Cloud Klaviyo
+ vs Omnisend Klaviyo vs Gorgias
  Klaviyo vs. Listrak Klaviyo vs. Postscript Switch from…
```

**19. Changed**

```diff
  …(Magento) Salesforce Commerce Cloud Wix Claude ChatGPT All
- 350+
+ 400+
  apps & integrations Compare Klaviyo Klaviyo alternatives Klaviyo…
```

**20. Added**

```diff
  …vs Brevo Klaviyo vs Salesforce Marketing Cloud Klaviyo
+ vs Omnisend Klaviyo vs Gorgias
  Klaviyo vs. Listrak Klaviyo vs. Postscript Switch from…
```

_4 noise-only block(s) hidden (dates, counters, testimonials, tokens)._

## History of this page

| When (UTC) | Change | Label |
| --- | --- | --- |
| 2026-10-20 12:05 UTC | [Pricing page changed: wording only](https://rewindex.com/change/p3702.md) | Wording only |
| 2026-10-22 08:43 UTC | [Pricing page changed: wording only](https://rewindex.com/change/p5334.md) | Wording only |
| 2026-10-31 08:44 UTC | Pricing page changed: wording only (this change) | Wording only |
| 2026-11-03 08:45 UTC | [Pricing page changed: wording only](https://rewindex.com/change/p13765.md) | Wording only |
| 2026-11-05 08:45 UTC | [Pricing page changed: wording only](https://rewindex.com/change/p15406.md) | Wording only |
| 2026-11-06 08:45 UTC | [Pricing page changed: wording only](https://rewindex.com/change/p16230.md) | Wording only |
| 2026-11-07 08:45 UTC | [Pricing page changed: price decrease](https://rewindex.com/change/p17001.md) | Price decrease |

Previous: [change](https://rewindex.com/change/p5334.md) · Next: [change](https://rewindex.com/change/p13765.md) · All Klaviyo changes: [timeline](https://rewindex.com/company/klaviyo/changes.md)
_Diff excerpts are shown on normalized text: dates, counters and tokens appear as ‹date›, ‹count›, ‹tok›; noise-only edits are hidden. Rewindex shows the changed passages, not a copy of the page._

## Cite this

Pricing page changed: wording only on Klaviyo’s Pricing page, changed 2026-10-31 08:44 UTC (change 3 of 7).

- Canonical URL: https://rewindex.com/change/p12014
- Citation: Klaviyo, “Pricing page changed: wording only” (2026-10-31 08:44 UTC). Archived by Rewindex: https://rewindex.com/change/p12014 (CC BY 4.0).
- Markdown link: `[Klaviyo: Pricing page changed: wording only (2026-10-31)](https://rewindex.com/change/p12014)`


---
Canonical: https://rewindex.com/change/p12014 · Markdown: https://rewindex.com/change/p12014.md · JSON: https://rewindex.com/api/v1/changes/p12014 · Data licensed CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/) · Generated 2026-11-11T04:19:29.425Z
