# Optimizely: Major incident: Asset uploads failing in Optimizely CMP and DAM

> Major incident: Asset uploads failing in Optimizely CMP and DAM. Detected 2026-10-27 by Rewindex: what changed on Optimizely’s status page, with the before/after diff.

Canonical: https://rewindex.com/change/ic7d0815cd8a516
Last updated: 2026-10-27T15:53:56Z

**Summary:** _summary pending_
- Kind: Major incident · Label: major (vendor)
- Changed: 2026-10-27 15:51 UTC · Detected: 2026-10-27 15:53 UTC
- [Source: https://status.optimizely.com/incidents/9g3qhgcny1mh](https://status.optimizely.com/incidents/9g3qhgcny1mh)
- [Company: Optimizely](https://rewindex.com/company/optimizely.md)
- Versions: before (none: first archived) → after incident\_version:252/9g3qhgcny1mh@04c9448d497b
- Change 1 of 4 for this incident

Incident page (full timeline): [Asset uploads failing in Optimizely CMP and DAM](https://rewindex.com/company/optimizely/incidents/9g3qhgcny1mh.md)
## What changed

**1. Added: Title**

```diff
+ Asset uploads failing in Optimizely CMP and DAM
```

**2. Added: Impact**

```diff
+ major
```

**3. Added: Status**

```diff
+ investigating
```

**4. Added: Start time**

```diff
+ 2026-10-27 15:51 UTC
```

**5. Added: Affected components**

```diff
+ Content Marketing Platform - Library, Content Marketing Platform - Plan, Content Marketing Platform - Requests, Library, Plan, Requests
```

**6. Added: Update** (investigating) · 2026-10-27 15:51 UTC

```diff
+ We're aware of an issue where uploads are failing in Optimizely Content Marketing Platform (CMP) and Digital Asset Management (DAM). Users trying to upload assets may see an "Upload Error" message, and the upload won't finish. Our Engineering team is investigating right now and is working to find the cause and restore normal upload behavior as quickly as possible. We'll post more details on the investigation soon. We apologize for the disruption and thank you for your patience.
```

## History of this incident

| When (UTC) | Change | Label |
| --- | --- | --- |
| 2026-10-27 15:51 UTC | Major incident: Asset uploads failing in Optimizely CMP and DAM (this change) | major |
| 2026-10-27 17:04 UTC | [Incident updated: Asset uploads failing in Optimizely CMP and DAM](https://rewindex.com/change/ra517d17aff49f6.md) |  |
| 2026-10-28 00:33 UTC | [Incident updated: Asset uploads failing in Optimizely CMP and DAM](https://rewindex.com/change/r29aba891665a6b.md) |  |
| 2026-10-28 07:13 UTC | [Incident updated: Asset uploads failing in Optimizely CMP and DAM](https://rewindex.com/change/rd683f0301bccc9.md) |  |

Next: [change](https://rewindex.com/change/ra517d17aff49f6.md) · All Optimizely changes: [timeline](https://rewindex.com/company/optimizely/changes.md)
_Diff excerpts are shown on normalized text: dates, counters and tokens appear as ‹date›, ‹count›, ‹tok›; noise-only edits are hidden. Rewindex shows the changed passages, not a copy of the page._


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Canonical: https://rewindex.com/change/ic7d0815cd8a516 · Markdown: https://rewindex.com/change/ic7d0815cd8a516.md · JSON: https://rewindex.com/api/v1/changes/ic7d0815cd8a516 · Data licensed CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/) · Generated 2026-10-28T09:58:36.080Z